Starbucks yagawana zolinga zake zopangachikho cha khofi cha pepalazomwe zingagwiritsidwenso ntchito.
Starbucks yalengeza mapulani ake oyambitsa galimoto yatsopano yogwiritsidwanso ntchitochikho cha khofi cha pepalaku masitolo ake onse padziko lonse lapansi pofika chaka cha 2025. Chikho chatsopanochi chidzapangidwa kuchokera ku chidebe chopangidwa ndi zomera chomwe chapangidwa kuti chizigwiritsidwanso ntchito komanso chikhale ndi manyowa.
Kayendedwe ka Starbucks kochotsa zinyalala zapulasitiki zomwe zimagwiritsidwa ntchito kamodzi kokha ndi gawo la khama lalikulu lochepetsa zinyalala ndikukweza kukhazikika kwa ntchito zake. Khama ili likutengera cholinga cha kampaniyo chochepetsa zinyalala zotayira ndi 50% pofika chaka cha 2030. Mwa kuchotsa zinyalala zapulasitiki, Starbucks ikutenga gawo loti ikwaniritse cholinga chachikuluchi chokhazikika. Kayendedwe ka Starbucks kamatumizanso uthenga kwa makampani ena ndi ogula kuti n'zotheka kusintha chilengedwe pamene akugwirabe bizinesi yopambana. Starbucks yadzipereka kuchepetsa zinyalala ndikukweza kukhazikika kwa zinthu ndipo ipitiliza kufufuza njira zina zokwaniritsira zolingazi mtsogolo.
Starbucks yapita kale patsogolo kwambiri m'derali, kuphatikizapo kuyambitsa pulogalamu yake ya "Bring Your Own Cup", yomwe imalimbikitsa makasitomala kubweretsa makapu awo omwe angagwiritsidwenso ntchito m'masitolo ndipo imapereka kuchotsera mtengo pochita izi. Kampaniyo yabweretsanso zivindikiro zatsopano zopanda udzu zomwe zingagwiritsidwenso ntchito ndipo ikugwira ntchito yochotsa udzu wonse wa pulasitiki m'masitolo ake pofika chaka cha 2020.
Chikho chatsopano cha pepala chomwe chingagwiritsidwenso ntchito chikuyembekezeka kukhala sitepe yofunika kwambiri pakuyesetsa kwa Starbucks kusunga zinthu. Chikhochi chidzapangidwa kuti chigwiritsidwe ntchito nthawi zambiri, kuchepetsa kufunikira kwa makapu otayidwa ndi madzi komanso kuchepetsa zinyalala.
Kupanga chikho chatsopanochi ndi mgwirizano pakati pa Starbucks ndi Closed Loop Partners, kampani yomwe imayang'ana kwambiri pakupanga ukadaulo ndi zipangizo zokhazikika. Makampaniwa ayika kale $10 miliyoni popanga chikho chatsopano chobwezerezedwanso komanso chopangidwa ndi manyowa, ndipo akugwira ntchito yoyesa ndikuwongolera kapangidwe kake kuti akafike pamsika pofika chaka cha 2025.
Kuyambitsidwa kwa kapu yatsopano ya pepala yomwe ingagwiritsidwenso ntchito mwina kungakhudze kwambiri makampani onse a khofi. Starbucks ndi imodzi mwa ogulitsa khofi akuluakulu padziko lonse lapansi, ndipo kudzipereka kwake kuti zinthu ziyende bwino kungakhale chitsanzo chabwino kwa makampani ena mumakampaniwa.
Komabe, palinso nkhawa zokhudza mtengo ndi kuthekera kwa chikho chatsopanochi. Akatswiri ena afunsa ngati chikhochi chidzakhala chotsika mtengo ku Starbucks komanso ngati makasitomala adzakhala okonzeka kulipira ndalama zambiri kuti chikhocho chigwiritsidwenso ntchito.
Ngakhale kuti pali nkhawa zimenezi, Starbucks ikudziperekabe kukwaniritsa zolinga zake zokhazikika, komanso kupanga makina atsopano ogwiritsidwanso ntchito.chikho cha pepalandi sitepe yofunika kwambiri pakuyesetsa kwa kampaniyo kuchepetsa kuwononga zinthu ndikupititsa patsogolo ntchito zake.
Nthawi yotumizira: Meyi-09-2023